The Wild Atlantic Way Wins Prestigious Chinese Tourism Award

We always knew of its beauty and now it appears the Wild Atlantic Way is gaining some well-deserved international recognition. As far away as China no less.

The WAW has been named 'Best International Self-Drive Route' at an awards ceremony organised by HuiZuChe, a car rental portal. Considering it was up against such glamorous routes like Sweden, Malaysia, Tasmania, California and Florida it really is quite a feat.

James Kenny, Tourism Ireland’s manager in China, had this to say while accepting the award:

“Chinese travellers have so much choice nowadays, which makes it more important than ever for us to ensure that the island of Ireland really stands out from other destinations – so this award is really good news as we roll out our busy promotional drive for 2017."

If you haven't gotten round to driving the route yourself it looks like there's no better time than 2017.